About Live Targeting

Learning about Live Targeting API

This technical documentation is given to Sirdata partners who signed both legal and sales agreement prior to get Global API access and specific Product APIs access. Check out the API Access section for further information.

What is a live targeting integration?

A Live Targeting integration is a direct and real time API integration between Sirdata's Audience base and your advertising server system (adserver, SSP...), designed to be privacy safe by avoiding personnal data external transfer and storage.

The API integration is fairly straightforward to adopt, but there are some guidelines that should be adhered to as you build this integration.

What is the use case covered?

It allows you to request any Sirdata's audience in real-time to improve your digital advertising campaign targeting.