# About A.D.S

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This **technical documentation** is given to Sirdata partners who signed both **legal** and **sales agreement** prior to get **Global API** access and specific **Product APIs** access. \
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Check out the [**API Access**](/api-overview/api-access.md) section for further information.
{% endhint %}

## What is a A.D.S API integration?

A.D.S API (formerly **Live Targeting)** is a real time **API integration** between **Sirdata's cookie-based** and/or **cookieless Audience API** and/or **Contextual API** with your advertising server system (adserver, SSP...), designed to be privacy safe by avoiding personnal data external transfer and storage.

The API integration is fairly straightforward to adopt, but there are some guidelines that should be adhered to as you build this integration.&#x20;

## What is the use case covered?

It allows you to **request** any Sirdata's audience in **real-time** to improve your digital advertising campaign targeting.

With V2 integration tag, A.D.S. now supports the IAB Tech Lab's [Seller Defined Audience](https://iabtechlab.com/sda/) (SDA) specification.

If you are looking to take advantage of ADS when using Prebid.js, you can install our [Real Time Data module](https://docs.prebid.org/dev-docs/modules/sirdataRtdProvider.html) directly.


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